Launched in 2018, the Fear of God Essentials line was created by designer Jerry Lorenzo as a more accessible extension of his main Fear of God brand. Unlike this main line, which focuses on luxury and high fashion, FOG Essentials offers minimalist, everyday pieces at a more affordable price point. The collection is known for its neutral tones, relaxed fits, and emphasis on comfort, making it a staple for those seeking quality basics with a streetwear edge.
The brand continued to develop and launched a series of collections on the US and UK markets, the Fear of God Essentials was previously restricted from European markets due to a legal dispute over trademark similarities with the 'Essentiel Antwerp' brand from Belgium. Recently, despite a lack of clear communication on the part of the brand, it would appear that the dispute has been resolved, as little by little some European streetwear and high-fashion boutiques have put the latest collections from the range online. The list of Fear of God Essentials stockists seems to continue to expand. This change marks a significant moment for both the brand and its fans in Europe, who can now easily access its products.
First of all, the Fear of God Essentials products are now available directly via the Fear of God website with global shipping including Europe.
If you live outside the US, the listed prices seem to include all international hidden fees as the mention ‘The total amount you pay includes all applicable customs duties & taxes. We guarantee no additional charges on delivery.’ is visible at checkout.
You can therefore shop with confidence from there with no surprise charges at reception.
Other than that, here are a list of European shops where you can buy FOG Essentials online
BSTN
Antonioli (items are listed under FOG brand)
TheDoubleF
Label Fashion
Revolve
Mr Porter EU
The FOG essentials product line is also still available via UK retailers as :
END
Selfridges
Mr Porter UK
As well as US or other worldwide retailers :
Ssense
Mr Porter US