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Carhartt WIP, an offshoot of the iconic American workwear brand Carhartt, has seen a remarkable surge in popularity over recent years. Originally founded to cater to the European market, Carhartt WIP (Work In Progress) has transformed rugged workwear into a staple of the modern streetwear scene.…
Launched in 2018, the Fear of God Essentials line was created by designer Jerry Lorenzo as a more accessible extension of his main Fear of God brand. Unlike this main line, which focuses on luxury and high fashion, FOG Essentials offers minimalist, everyday pieces at a more affordable price point. The collection is known for its neutral tones, relaxed fits…
Reebok, a brand with a rich history in the sneaker world, has been making significant moves to reclaim its position in the market. Under the leadership of CEO Todd Krinsky and the ownership of Authentic Brands Group (ABG), the company is implementing strategies to resonate with both long-time fans and new consumers.…
Fifteen years after its initial release, the Patta x Nike Air Max 1 Chlorophyll was re-released in September 2024 to the delight of Air Max 1 fa…