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The rise of Asics : Why is Asics so popular right now ?
17 March 2025

The rise of Asics : Why is Asics so popular right now ?

  • Posted By : Charly
Since its foundation, Asics has established itself as a benchmark in the world of running, thanks to high-performance footwear designed for athletes.
Although the Japanese brand has long been associated with avid runners, it has also developed its Asics Sportstyle
Nigel Sylvester x Air Jordan 4 Retro OG SP 'Brick by Brick' Review
12 March 2025

Nigel Sylvester x Air Jordan 4 Retro OG SP 'Brick by Brick' Review

  • Posted By : Charly

Introduction: A Sneaker Built on Dedication

Full Review of the Nike Air Max 1 'Low Poly'
28 January 2025

Full Review of the Nike Air Max 1 'Low Poly'

  • Posted By : Charly
The Nike Air Max 1 'Low Poly' is a bold step into uncharted territory for Nike, blending innovative design with a revolutionary sales approach.
This review dives deep into the origins of the design, its unique launch strategy, and an in-depth look at the sneaker itself, including comfort, sizing, and a comparison to the iconic
Carhartt WIP : The Rise of a Streetwear Icon
24 January 2025

Carhartt WIP : The Rise of a Streetwear Icon

  • Posted By : Charly

Carhartt WIP, an offshoot of the iconic American workwear brand Carhartt, has seen a remarkable surge in popularity over recent years. Originally founded to cater to the European market, Carhartt WIP (Work In Progress) has transformed rugged workwear into a staple of the modern streetwear scene.

Fear of God Essentials products are now available to European consumers : Where to buy ?
15 January 2025

Fear of God Essentials products are now available to European consumers : Where to buy ?

  • Posted By : Charly

Launched in 2018, the Fear of God Essentials line was created by designer Jerry Lorenzo as a more accessible extension of his main Fear of God brand. Unlike this main line, which focuses on luxury and high fashion, FOG Essentials offers minimalist, everyday pieces at a more affordable price point. The collection is known for its neutral tones, relaxed fits

Reebok's Comeback: A Bold Reboot and Fresh Vision for the Future
15 January 2025

Reebok's Comeback: A Bold Reboot and Fresh Vision for the Future

  • Posted By : Hatim

Reebok, a brand with a rich history in the sneaker world, has been making significant moves to reclaim its position in the market. Under the leadership of CEO Todd Krinsky and the ownership of Authentic Brands Group (ABG), the company is implementing strategies to resonate with both long-time fans and new consumers.

2024 Sneaker Market Recap
07 January 2025

2024 Sneaker Market Recap

  • Posted By : Hatim

Comebacks, Culture, and Changes in the Sneaker World

Review of the Patta x Nike Air Max 1 SP 'Chlorophyll' 2024 - Detailed & on feet look
10 November 2024

Review of the Patta x Nike Air Max 1 SP 'Chlorophyll' 2024 - Detailed & on feet look

  • Posted By : Charly

Fifteen years after its initial release, the Patta x Nike Air Max 1 Chlorophyll was re-released in September 2024 to the delight of Air Max 1 fa

The next dotSwoosh release is around the corner with the Nike Air Max 1 'Low Poly'
08 October 2024

The next dotSwoosh release is around the corner with the Nike Air Max 1 'Low Poly'

  • Posted By : Charly

2 years after its creation .SWOOSH (or dotSwoosh) hasn't said its last word and presents us with its new release for this autumn.