The Converse SHAI 001 Lux "Truffle" elevates Shai Gilgeous-Alexander's debut signature shoe with premium nubuck construction for NBA All-Star Weekend 2026.
Design & Inspiration
Premium Truffle brown nubuck wraps the entire molded upper and TPU heel clip creating monochromatic luxury aesthetic. Velvety suede covers every surface except the metallic silver zipper on the signature shroud closure. Gold foil sockliner adds refined detail. Debossed Shai logo on tongue maintains tonal execution. The material upgrade channels artisanal chocolate and luxury goods while preserving the sculptural one-piece construction originally sketched by SGA himself. Priced at $170—$40 above the standard model.
SHAI 001 Heritage
The SHAI 001 launched September 2025 as SGA's first signature shoe and Converse's first new signature basketball model in 15 years. SGA became Creative Director of Converse Basketball in 2024, hand-drawing initial sketches that informed the final design. The debut "Butter" colorway kicked off a strategic rollout through the 2025 playoffs as SGA led Oklahoma City Thunder to their first championship. Features puffed molded upper with zipper shroud, Nike Zoom Air cushioning, and radial traction. Gilgeous-Alexander becomes the 11th player in history with a Converse signature shoe.
Comfort & Performance
Nike Zoom Air cushioning provides responsive support. Sculpted midsole delivers elite-level performance. Radial traction pattern enables cutting and quick movements. Zipper shroud allows multiple styling options. Fits true to size.
Release Information & Pricing
The Converse SHAI 001 Lux "Truffle" releases February 14, 2026 (Los Angeles), February 15, 2026 (Foot Locker All-Star Takeover), and February 26, 2026 globally via Nike SNKRS and Converse retailers. Men's sizing. Retail price $170 USD / €170 / £150.