Purple and black mesh Joe Freshgoods x New Balance 1890 "Naughty Things" drawing directly from late '90s and early 2000s R&B music videos through bold color high-gloss finishes and expressive styling celebrating personal expression and cultural relevance.

Design & Inspiration

Purple vibrant primary tone dominating upper creating bold visual statement. Black accents and overlays providing grounding contrast and structure. Black glossy high-shine finishes hitting select panels reflecting R&B aesthetic. High-gloss layered overlays creating depth and expressive visual movement. Logo motif patches appearing throughout upper adding signature branding detail. Padded mesh tongue and low padded collar ensuring comfort. Mesh and synthetic mixed upper construction providing breathability and durability. ABZORB cushioned midsole delivering responsive all-day comfort. Rubber outsole providing reliable traction. Narrative-led silhouette centered around "Naughty Things" concept challenging societal norms and encouraging self-expression through fashion. Late '90s and early 2000s R&B music videos directly inspiring bold color palettes and high-gloss finishes reworked through technical lens. Part of two-shoe pack alongside "Finger Waves" colorway. Twelfth collaboration between Chicago-based designer Joe Freshgoods and New Balance continuing tradition of pushing sneaker design boundaries.

Comfort & Performance

ABZORB cushioned midsole delivering exceptional shock absorption and all-day comfort. Padded collar and tongue ensuring ankle support and comfort. Mesh upper promoting breathability. Synthetic overlays adding durability and structure. Rubber outsole adding reliable traction. Low-top casual silhouette. True to size fit. Unisex sizing.

Release Information & Pricing

The Joe Freshgoods x New Balance 1890 "Naughty Things" released June 9th, 2026 at select New Balance retailers (US drop April 30th). Part of two-shoe pack alongside "Finger Waves" colorway. Unisex sizing. Retail price $200 USD / £180 GBP / €210 EUR.