A legendary anime sneaker drops from joey’s deck.
The Nike Air Max 95 “Yu‑Gi‑Oh! x Air Muscle 95 ‘Joey’” reimagines Joey Wheeler’s signature silhouette from the anime in a bold, collectible collaboration for sneakerheads and duelists alike.
Construction and design
This limited-edition model channels the iconic Air Muscle 95 with layered paneling in Psychic Blue, Mystic Navy, Stone Blue, and Volt tones. The tongue tag and outer heel feature Yu‑Gi‑Oh! branding, while the sockliner showcases the Red‑Eyes Black Dragon card (SDJ‑001). Scratch-mark details and custom “Air Muscle” branding across the tongue pay homage to the original anime design. Unique packaging includes official, playable TCG cards—a first-ever from KONAMI-style collab with a sneaker brand.
Comfort and performance
While overflowing with fan-service visuals, the sneaker remains true to the Air Max 95’s performance heritage. It features visible Air cushioning units in the heel and forefoot for responsive ride quality, a durable foam midsole, and a grippy rubber outsole. The layered upper delivers both structure and flexibility—blending nostalgia with comfort.
Release
This collab is releasing globally on September 12, 2025, via Nike SNKRS and select retailers, priced at $210 USD (approximately €200 / £185). It accompanied a matching apparel capsule, including the Destroyer jacket and solo T-shirts—adding collector appeal beyond the sneaker.
Find out where to cop below.