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Air Jordan 4 Retro

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Origin of the design & History

First released in 1989,  the Air Jordan 4 was designed by the legendary Tinker Hatfield as a follow-up to the immensely popular Air Jordan 3. It was the first Jordan sneaker to be launched on a global scale, solidifying Michael Jordan’s influence both on and off the court. With its bold design and performance-focused features, the Air Jordan 4 retains the same cushioning characteristics as the AJ3, with a visible air bubble at the rear of the shoe. It innovates by adding open parts on the sides protected by a plastic cage that reveals the inner lining.
This model quickly became a cultural icon, recognized as much for its impact on basketball as for its presence in music and streetwear.
The silhouette debuted in four original colorways, which remain timeless staples for the sneaker community : 'White Cement', 'Bred' or 'Black Cement', 'Fire Red' & 'Military Blue'.
Appearing at iconic moments on the court and in pop culture, these iconic colors have over time defined the sneaker heritage we know today.

Description and Construction

The Air Jordan 4 features a high-top design with a distinctive look characterized by its mesh panels, plastic wing eyelets, and visible Air unit in the heel.
The upper is crafted from premium materials like leather, nubuck, or suede, depending on the release, offering a mix of durability and style. The use of mesh panels not only enhances breathability but also gives the shoe its signature aesthetic.
One of the standout features of the Air Jordan 4 is its supportive fit, achieved through the unique lacing system that incorporates plastic wings. This design ensures a customizable fit while adding to the shoe's visual appeal. The midsole combines polyurethane with a visible Air unit in the heel and encapsulated Air in the forefoot, providing excellent cushioning and responsiveness. The outsole, made of durable rubber with a multidirectional traction pattern, ensures grip on and off the court.

How comfortable are the Air Jordan 4 Retro ?

While the Air Jordan 4 was groundbreaking for its time in terms of comfort and performance, its cushioning system may feel slightly firm compared to modern sneakers.
However, the visible Air unit provides adequate impact protection, and the padded collar and tongue ensure a snug and comfortable fit around the ankle. The combination of support and durability makes it suitable for both casual wear and light athletic use.


How do the Air Jordan 4 Retro fit ?

The Air Jordan 4 generally fits true to size, but it’s known for its slightly narrow toe box. Those with wider feet might prefer going up half a size for a more comfortable fit.
The padded tongue and collar provide a secure and comfortable fit, making it easy to wear for extended periods.

Who is this Model for ?


The Air Jordan 4 is perfect for sneaker enthusiasts who appreciate its mix of retro design, cultural significance, and versatile style. It’s an excellent choice for anyone looking to add a timeless silhouette to their collection, whether for daily wear or display.

  • Cultural Legacy: The Air Jordan 4 gained iconic status after being featured in Spike Lee’s film Do the Right Thing and worn by Michael Jordan during several unforgettable performances, including the famous "The Shot" against the Cleveland Cavaliers in 1989.
  • Versatility: Its sleek yet bold design pairs effortlessly with a variety of outfits, making it a go-to choice for streetwear fans.
  • Collaborations and Releases: Over the decades, the Air Jordan 4 has been the canvas for numerous collaborations and limited-edition releases, further cementing its place in sneaker culture.