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New Balance 550

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The New Balance 550 is a classic shoe model that has recently made a comeback in the world of fashion.
Originally released in the early 90s, the 550 was designed as a basketball shoe that provided both style and performance. However, it was not until recently that the shoe gained its status as a fashion icon.

The 550 was first introduced in 1992 as part of New Balance's basketball line. The shoe was designed with a sleek, minimalist look and was available in a variety of colorways.
The 550 was designed to provide both comfort and performance, with a cushioned midsole and a durable rubber outsole.

In the early 2000s, the 550 was discontinued as New Balance shifted its focus away from basketball shoes and towards running shoes. However, the shoe remained popular among sneaker enthusiasts and collectors.

In 2020, New Balance announced that it would be bringing back the 550 in collaboration with designer Aimé Leon Dore. The new version of the shoe features a premium suede upper with leather accents and is available in a variety of colorways.
The shoe features the same cushioned midsole and durable rubber outsole as the original design.

The 550 has become popular among fashion enthusiasts due to its simple yet stylish design. The shoe's retro aesthetic and minimalist look make it a versatile option for a variety of outfits.
The shoe has been seen on the feet of celebrities and fashion influencers, further cementing its status as a fashion icon.


Often featuring iconic basketball color combos, the New Balance 550 is an easily wearable everyday basketball sneaker. Its construction also allows the brand to play finely on the materials of the different inserts to always provide us with new releases.

The New Balance 550 runs true to size in terms of sizing.
Unlike some New Balance collections that are made in the US or UK, the 550's are generally all made in China. If this were to change, the manufacturing source is then put in the name label at New Balance, and the price is also affected.

Check all the New Balance 550 releases below.